Friday, June 05, 2009

The Pulse 2.0 of Success


Organizations of every size believe their vision for the future must lead their actions to be realized. To ensure that actions are aimed towards that end, the challenge of the executive team is about gaining the trust, leading the inspiration and ensuring that the vision will be adopted and acted upon. An experienced executive team will also ensure that the organization’s stakeholders express their vision and share its ownership. This provides for a better feasibility assessment and execution commitment.

Maintaining and reinventing a vision is a highly iterative process that shapes future outcomes. This process can be most effective when observing measurable results as early as possible in the vision’s life cycle. The results are often used to measure if the vision was correct or requires improvement. Nowadays this form of measurement provides leadership with a rear-view mirror decision-making perspective. In fact, when an organization measures sales, it is the outcome of coordinated collaborative efforts that have often occurred months before becoming a key indicator of success. Today management needs to have real-time visibility on the company’s vision adoption and actions that lead to the measured result. With the emergence of Web 2.0 collaboration tools, many teams and knowledge workers use chat rooms, blogs, wikis and other means to coordinate their activities and implement best practices aimed at reaching their common goal. Unfortunately, this information and knowledge is rarely observed as a measurement of the pulse of what is going on day-to-day. These tools remain segregated, ambiguous and lead to perishable or ignored content simply because they are too heterogeneous to provide measurements. Yet employees use them for deliberation, decision buy-in, delegation and strategic purposes.

We have a platform that provides an overview of pulse of different initiatives across the enterprise’s Web 2.0 collaboration.

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